Conversion Tracking

Definition

What is Conversion Tracking?

Conversion tracking is the process in which an MMP (mobile measurement partner) monitors a particularly mapped data point inside a cell application. As an instance, once an advertiser functions with an advertising platform, they leverage conversion tracking to know what particular data points are attained via users they obtain.

Why is Conversion Tracking Important?

Conversion tracking ensures that advertisers and ad networks understand where an install or buy (or any other data stage) originated in, which can help determine the quality of the source. Additionally, it supplies a better comprehension of the effort performance for optimisation.

Conversion tracking and Offerseven

Conversion tracking is advertising techthe lifeblood of . Ad networks such as Offerseven should observe at which installs come from, and furthermore, what buys (conversions) result from these installs. That info is essential to understanding what resources would be the very best concerning quality of traffic to every effort.

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